Celebrity: | Cristiano Ronaldo Dos Santos Aviero |
REEL persona: | What image to they project through their work (films, music, social media)
In his reel persona, Cristiano Ronaldo is shown as very hard working, and an athlete (football player) with an insane work ethic almost like a robot. This is shown through his various posts on social media of him either working out, having a very balanced diet and always showing his muscles. He also frequently posts his pictures of him playing football, and the majority of these pictures are him celebrating wins and goals which gives the impression that he is a very prolific footballer.
In this part of the persona too, he is shown as a family man. This can be seen directly from his profile picture on almost all of his social media platforms that he has, which contains a family picture of his big family, him, his girlfriend and his 6 children.
Also, a part of his reel persona is a sex appeal to women. He frequently posts attractive pictures of himself in designer suits and brands. Also goes back to the fact that he likes to post pictures of his athletic body and muscles which is presumed to be a way of attracting the female audience. |
REAL persona: | Have there been any cracks in this image (examples)?
There have been a couple of times where his everyday life was at the spotlight, an example of it was when he was taking his children to school back in 2017. Which was taken by the invasive paparazzi - which shows that he is actually a man that takes care of his family. 
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Love: | How is their love life reported on?
Before somewhat placing his life on now girlfriend Georgina Rodriguez, Ronaldo was portrayed as somewhat of a playboy. He had a dating stint with Russian model Irina Shayk and a couple of other dating rumors with a lot of other celebrities and models when he was playing in England. |
Ordinariness: | Do the media try to show them as everyday individuals like you?
Ronaldo drinking chocolate wine and is looking directly at the camera.
Ronaldo going on vacation with his family. |
Success: | What is their success story? How is it told?
His story was told starting from how he came from a poor family, loved playing football at a young age, skipping lessons to play football on the street with his friends, and was a cry-baby since he cried every time he lost/played badly. Then he went on to play in many clubs and gradually climbed his way to being one of the best football players in the world by being extremely disciplined, following a strict diet, maintaining a healthy lifestyle and being the top scorer in his team. |
Consumption: | Can you find any articles that celebrate their luxurious lifestyles? Or their extreme diets?
He bought hypercars such as the $9 million Bugatti Centodieci, the $3 million Bugatti Chiron, and the $1 million McLaren Senna.
Also he owns a $70 million Gulfstream G650 jet. |
Dream turned sour: | Has this celebrity had a downfall? How is it reported? Did they recover?
He has somewhat experienced a slight downfall for a player his caliber. In summer 2023 just a year and a half after rejoining Premier League club Manchester United FC, he had a downfall with then coach Erik Ten Hag, which led to him leaving the club, after all the drama, no european team wanted him, and he shipped himself to the Saudi Arabian league, a fairly unknown league back then. He was playing far away from his standards in his final stint at Manchester United as well, now only being an Asian standard player after 20 years of dominating europe. |
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